Another satisfied Mac Churchill Acura customer on Dealer Rater!

"Kenneth Clark was very professional in every way and always on top of things. We were able to negotiate a deal over email before actually going over to the dealership. Once at the dealership we were in and out with our new car in 3 hours. Definitely recommend him to anyone looking for a car and would work with him again in the future." - mukelugile

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Click here to read more reviews on Dealer Rater.

Another 5-star review for Mac Churchill Acura on Google Maps!

"Awesome service . I think that they are making every effort to satisfy customers. they are really open to listen to all of my questions and take the time to explain them completely. When I got to there to check my ACURA RDX 2011, customer service manager explained my car status. Especially, for checking engine noise, while I was driving, he rode in the passenger seat and checked whether or not the engine noise in my car and he also gave a detailed description to me. I would like to appreciate for his kind service." - Dongsoon Lim

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Click here to read more reviews on Google.

Flashback Thursday: 1994 Acura Integra Commercial “Not Since Hot Wheels”

Remember when you were a kid and you imagined how fun it would be to drive on a full-scale Hot Wheels track? I’m sure most of us still think it would be fun, though realistically we know it’s just not going to happen. At this age we realize how dangerous this stunt would be thanks to a lifetime of experiences and mishaps with a thing called gravity. That and there just isn’t enough life sized tracks with loop-de-loops around for us to drive on.

If you flashback to 1993 you might remember a semi-realistic commercial featuring the new Acura Integra and a full-scale Hot Wheels track. Not only did it look fun, but the Integra even made it safely around the loop-de-loop.

The third generation Acura Integra debuted as a 1994 model in America, and was produced until 2001 when it was replaced by the Acura RSX the next year. In its eight year run, the Integra made it on Car and Driver’s annual Ten Best list six times.

Watch the classic ad below and remember, the track is sold separately.

Article and video courtesy of Acura Connected Blog.

Rendered Speculation: 2014 Acura MDX

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We’ve seen the next-generation Acura MDX in Arizona and around the Nürburgring this year, but so far the Acura test crew have done a fine job keeping it tucked under those camo sheets.

Based on the spy photos and the styling cues of recently released Acura models, it’s certain that the MDX will receive the new updated grille to follow suit. Although when I look at those spy shots, it seems to me there is something a bit different about the grille compared to the ones found on the new ILX, RDX and RLX Concept. It’s possible they might give their current, top-selling model something a little extra when it is expected to go on sale next year.

Above is a rendering from AcuraZine member Type34, who combined the current MDX with a few aspects of the 2013 RDX and some lines from the spied prototype. The next-generation MDX will of course get a full body redesign, but it’s a rough idea of what the front fascia might resemble. What are your thoughts?

Thanks again to Type34 for the photoshop work.

Article and image courtesy of Acura Connected Blog.

Indie Rock Band Metric Headlines New Campaign for All-new 2013 Acura ILX

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Acura is collaborating with Indie rock band Metric as part of the marketing campaign developed to support the debut of the 2013 Acura ILX, the all-new compact luxury sedan that serves as the gateway to the Acura brand.  Built around Metric, whose evocative tracks have been featured in several popular TV programs and films, Acura has planned an extensive experiential marketing and digital program to reach Gen Y customers who are now entering the luxury automotive marketplace.

“This first-of-its-kind Acura integration allows the brand to meaningfully engage with a band that is recognizable and favored among Gen Y,” said Acura Brand Manager Susie Rossick. “This unique program gives us a unique opportunity to tap into the interests of this younger audience and introduce the all-new ILX as the gateway to the Acura brand.”

Working in collaboration with the music and creative marketing firm Mirrored Media, the program with Metric kicks off in mid-June closely following the on-sale of the ILX and to celebrate Metric’s highly anticipated new album, Synthetica.

Acura also will work with radio stations nationwide to present five major-market, invite-only Metric concerts from June through September, which will feature a visually stunning, state-of-the-art projection mapping art installation using the ILX as the focal point. Images will be projected onto the windows of the ILX and will appear to be happening inside the vehicle. Select Acura owners will be invited to these concerts taking place in Chicago, Los Angeles, New York,

Philadelphia and San Francisco and will receive the unique opportunity to hear Metric perform their new album live before anyone else. Concertgoers also will have access to an exclusive Metric track after checking in to Foursquare or Dropp.

Fans will get access to exclusive content and sweepstakes on Acura and Metric’sFacebook pages:

  • A second exclusive Metric track
  • Exclusive videos from the invite-only concerts and the national tour
  • “Very Important Passenger” sweepstakes—fans can win a unique concert experience for two including a meet-and-greet with the band and ILX shuttle service
  • Sweepstakes opportunity to win an all-new ILX

“The collaboration between Metric and Acura was a refreshing change from the typical corporate approach,” said Metric Manager Mathieu Drouin. “Together, we created an organic music alignment which benefits both parties, but in particular the fans. It’s a win-win.”

Sleek and sporty, the Acura ILX features three powertrain options including Acura’s first-ever gas-electric hybrid. With a starting price of $25,900, the ILX offers remarkable value on a luxury scale with robust feature content and premium appeal. Standard features include a Keyless Access System with smart entry and pushbutton start, Pandora® internet radio interface, SMS text message, power moonroof and Bluetooth® HandsFreeLink®.

Article and image courtesy of Acura News.