Acura Canada’s 2013 RDX Commercial

Ah the great outdoors, there’s nothing like experiencing Mother Nature’s playground. Canadians know they have one of the best backyards on the planet to play in and love to take full advantage.

Acura Canada’s latest commercial shows that the all-new 2013 RDX could just be the perfect companion for your outdoor adventure. See the video clip below.

Article and video courtesy of Acura Connected.

The RDX's Vehicle Stability Assist Tool

The road ahead can change in an instant. Acura's "Vehicle Stability Assist" continuously monitors the vehicle, from throttle position and individual wheel speed to lateral g-forces.  The system actively compensates for under-steer, over-steer, and skidding by reducing power and applying light brake force to select wheels. These actions help keep the vehicle on the driver's chosen path, and it all happens in milliseconds. So fast, you may never know you needed it.

Video courtesy of Acura's Youtube channel.

April Auto Sales: Accord Sees 41-Percent Gain, All-New 2013 Acura RDX Fast Out of the Gate

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American Honda today reported April 2012 U.S. sales of 122,012 units, an increase of 10 percent based on the daily selling rate*. The Honda division posted April 2012 sales of 109,837, an increase of 9.2 percent compared to April 2011. Acura’s U.S. April sales of 12,175 were up 18 percent compared to April 2011.

  • 2013 Acura RDX is fast out of the gate, with sales of the all-new SUV up more than 65 percent compared to same period last year.
  • All core Acura models (TL, TSX, RDX and MDX) post double-digit increases compared to 2011, while MDX remains Acura’s best selling model.
  • The all-new ILX compact luxury sedan goes on sale May 22.

“We’re delighted to see customers embrace the right-sized 2013 Acura RDX,” said Jeff Conrad, vice president of Acura sales. “It’s great to see so many new owners recognizing the remarkable combination of class-leading fuel economy, performance and luxury in our new SUV.”

*The daily selling rate (DSR) is calculated with 24 days for April 2012 and 27 days for April 2011. Year-to-date, the DSR is calculated with 101 days for 2012 and 102 days for 2011. All percentages reflect DSR.

Article courtesy of Acura News.