[VIDEO]: Jewel Eye™ LED Headlights
See this stunning demo that illustrates Acura's most advanced headlights ever.
Video courtesy of Acura's YouTube channel.
See this stunning demo that illustrates Acura's most advanced headlights ever.
Video courtesy of Acura's YouTube channel.
2013 Acura RDX earns residual award for Premium Compact Utility Vehicle
Acura was named the Best Premium Brand for 2013 by ALG, which recognizes the entire Acura lineup for exceptional vehicle quality, strong brand desirability, and long-term reliability. The all-new 2013 Acura RDX performance-luxury SUV also ranked highest in the Premium Compact Utility Vehicle category. Since 2000, Acura has earned six model awards and three overall luxury brand awards from ALG.
As the leading provider of residual value information to the automotive industry, ALG's annual Residual Value Awards honor the vehicles in each industry segment that ALG predicts will retain the highest percentage of their original price after a three-year period.
"We are honored by ALG's selection of Acura as Best Premium Brand for long-term value which helps demonstrate what's smart about our 'smart luxury' brand values," said Michael Accavitti, vice president of National Marketing Operations for the Acura brand. "With RDX earning a best in segment award for Premium Compact Utility Vehicle, ALG is confirming what our customers have been telling us by purchasing the all-new RDX in record numbers for the past six months."
ALG determines the award winners through careful study of the competition in each segment, historical vehicle performance and industry trends. Vehicle quality, production levels relative to demand, as well as pricing strategies are among the key factors that affect ALG's residual value forecasts.
"Acura receives the 2013 Premium Brand Residual Value Award through disciplined fleet and incentives strategies, along with intuitive packaging structure across the lineup," said Larry Dominique, President of ALG. "Acura has been bolstered with effective new products like the all-new ILX and redesigned RDX and continues to provide a strong proposition of value and luxury."
Article courtesy of Acura News.
So, you’ve bought your dream car and now you want to make it last at long as possible in top condition. It's best during the break-in period, typically the first 1,000 miles, to keep your speed under 55 mph or to the speed recommended by your car’s manufacturer. Use only light to medium acceleration, keeping the engine rpms below 3,000 for the first few hours of driving.
Your Monday Maintenance Tip courtesy of Reader's Digest.
It's Acura's Season of Reason Sales! Watch Suze Orman break up an "emotional money mistake" as one of Acura's ambassadors of reason.
Video courtesy of Acura's YouTube channel.
When vehicles are not properly prepared for winter, driving can be more stressful and trecherous. Too many people take that chance every year. By performing the following simple winterizing tasks, not only will you have a safe and sound winter on the road, but you'll save some money as well! Check the following areas:
Your Monday Maintenance Tip courtesy of the Car Care Council.
It’s that wonderful time of the year again, Acura’s Season of Reason is back with another batch of comical TV commercials. This holiday season, take a ride with one of Acura’s ambassadors and let their words of wisdom be your voice of reason. Or rather, let their aggressive driving scare the “reason” into you.
One of this year’s spots features Dr. Phil in a MDX, Financial Guru Suze Orman in a TL.
Video courtesy of Acura's YouTube channel.
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With the official debut of the 2014 Acura RLX just around the corner, Acura wants the public to get excited about two new technologies that will be available on their upcoming flagship sedan. Acura’s new Precision All Wheel Steer™(PAWS) and Sport Hybrid SH-AWD® systems will be showcased on the RLX to improve and enhance handling performance.
A handful of journalists from various automotive publications were recently at Honda’s testing grounds in Japan to sample both applications. The test car however was not an RLX, but a similarly sized Accord(Inspire) sedan equipped with the said technology.
Here’s Automobile Magazine‘s Jake Holmes on the Precision All Wheel Steer system:
“When you enter a corner and add steering input, there’s a miniscule pause before you feel the car tighten its line slightly as the rear wheels add more steering. It produces a sensation of rotation that gives the car a livelier feel than is typical of front-wheel-drive cars. At lower speeds, PAWS makes for easier maneuvering because of the reduced turning circle. PAWS also can correct under- or oversteer by adjusting the line of the rear wheels, which means sometimes PAWS can fix small slides without any need for the brake-based electronic stability control to activate.” - Jake Holmes, Automobile Magazine
Michael Austin of Car and Driver on Sport Hybrid SH-AWD:
“The rear motors also provide torque vectoring in corners, putting resistance on the inside wheel (which generates electricity for instantaneous use, lessening the draw on the 6.7-kWh battery) and driving the outside wheel to minimize understeer. Track performance is impressive, with instantaneous turn-in and grip that seems to transcend the abilities of the Michelin Pilot Sport 3 tires. We didn’t have the chance to mess around too much, but there is no power oversteer. Jam on the gas and the car simply follows exactly where you point it with a neutral attitude.” - Michael Austin, Car and Driver
Both technologies sound impressive so far, hopefully adding a dynamic that will boost the RLX’s image as a “driver’s” car.
Article and image courtesy of Acura Connected.
Check out Episode 7 of Car Care Clips' series of videos aimed at educating you in what to expect and what questions to ask when you go to your repair shop. This one's all about "Preventive Maintenance" -- what it is and why it's so important.
Video courtesy of Car Care Clips.